Infusing Winter Magic into THE Cadillac
Cadillac approached us to craft a series of winter sales event TV spots showcasing their 2024-2025 model lineup. Leveraging their existing footage, we transformed the ordinary into the extraordinary—adding snow to sunlit scenes and weaving in imagery of holiday warmth and cheer. The result? Three cohesive, visually stunning spots that evoke the magic of winter while capturing Cadillac’s timeless elegance and innovation.
Role: Creative Direction
Agency: Media Monks
Launching the Hummer and Sierra EV with Power and Precision
To introduce the bold new Hummer and Sierra EV, our team developed a robust library of assets that embodied the vehicles' strength and all-American spirit. With a powerful visual identity and commanding language, we crafted a cohesive campaign spanning OLV, social, OOH, and display. Working as a nimble, global team, we ensured every touchpoint delivered the innovation and authority these iconic vehicles deserve.
Videos Coming Soon!
